9
Sep
2016

High Intensity Interval Training (HIIT) – What is it?

Exercise has one purpose in mind; it is a stress to the body, which the body has to overcome. By adapting to this stress it pushes the metabolism through the …

11
Aug
2016

SWOT Analysis for Personal Trainers

Completing a SWOT analysis of your Personal Training skills will allow you to develop your target audience and help further develop your personal brand. SWOT stands for Strengths, Weaknesses, Opportunities, …

21
Jul
2016

Cardiovascular Training

Cardio training has been getting a bad reputation late as being laborious and hard work, not a quick fix. This isn’t incorrect and we want to put some of those …

19
Jul
2016

Differentiate Your Market

If you want to succeed in a competitive Personal Training (PT) market then you must differentiate your PT services from all others.  The basic PT business model requires you to …

8
Jul
2016

Selling Time for Money – Maximise PT Revenue Opportunities

Your earning capacity as a Personal Trainer does not have to be linear to the number of hours in a working day.
There are a number of ways in which …

14
Jun
2016

10 Steps to Establish Your Personal Brand as a PT

People want to do business with people, not with companies. By creating a strong personal brand for the frontline of your sales process you will dramatically improve customer acquisition and …

4
Nov
2015

Boot Camp Preparation and Structure

Boot camp training is taking the fitness industry by storm – and it’s not surprising why. Top trends in the industry currently put high-intensity interval training (HIIT), small group training, …

24
Apr
2015

Getting Out More: Fresh Air, Fresh Opportunity

It’s amazing to consider that most people in this country actually spend 90% of their lives indoors. Even considering the significant proportion of the average person’s life that is spent …

27
Feb
2015

The Power of LinkedIn: Grow Your Business & Manage Your Network

With social media and social networking sites being “in vogue” when it comes to marketing brands and business, why shouldn’t personal trainers get in on the action?

Facebook and …

13
Aug
2014

The Benefits of LinkedIn

If you’re looking for a way to get more business connections (and potentially customers!), LinkedIn is a great free tool to get you networking with likeminded people.
Here’s a few …